Thinking customer experience? Or Digital experience?

Move over customer experience. Digital experience is the new kid on the block. Digital experience has been a rapidly growing phenomenon among businesses over the last year or two. Moreover, for many, customer experience and digital experience are interchangeable. Today, digital experience is largely controlled by customer experience management systems. Some commercial customer experience management 

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Six ways companies can succeed by exploring social media networks using DWBI

Social media platforms are rapidly becoming the new force behind the global 2000 companies, allowing companies to reach out and understand their valuable customers like never before. Social media networks analysis is the study of patterns of social relations. Through network analysis the behavior of social relations structure can be analyzed. Social media networks and 

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Capitalizing on new technology trends

A decade ago, there were about 400 million people on the Internet; today, there are nearly 2 billion. More than 940 million people around the world have 3G mobile phone subscriptions, and more than 500 million use Facebook. We are in the midst of unprecedented technology evolution, with multiple technology disruptions/trends transforming the way business 

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Improving employee experience through engaging internal platforms

While most organizations are going overboard to engage their customers and offer services using social tools and technologies, they are being equally skeptical to using them internally assuming that it negatively affects the productivity of their employees. With the skyrocketing use of social and mobile tools amongst people, it is important to understand that employees 

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Five Critical Mistakes to Avoid when Building an Enterprise App Store

Enterprise app stores are becoming a critical component of enterprise mobility. More and more enterprises are either building or looking to build enterprise app stores to distribute and manage enterprise mobile applications. The increasing usage of tablets such as the iPad, the bring your own device (BYOD) phenomena and organizational wide activity in rolling out 

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Social BPM: Gateway to Enhanced Process Efficiency

With the world getting more ‘social’, individuals are transforming the way they go about their daily lives. Businesses have recognized the need to rethink their strategies and reevaluate their operating models and have commenced to align them with customer expectations and customers’ perception of value. From focusing only on optimization of supply chains, penetration of 

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